READING

The Power of Style with Willow & Thread

The Power of Style with Willow & Thread

The Power of Style with Willow & Thread 

You always hear “dress for the job you want”, but I believe dressing for the woman you want to be is even more powerful.

In my years of working in different offices and diverse industries, I’ve discovered how ones personal style can bring confidence to the work you produce and optimistically impact your career as a hole. As women, we can all attest to the idea that when we look good, we feel good and when we put on that power suit and strut into work, we put forth amazing work. That is what I call the Power of Style!

Premium work line, Willow & Thread is a brand exclusively sold at Reitmans that understands the Power of Style and is dedicated to offering affordable stylish workwear pieces that are both tailored and trendy for the real-life, contemporary working women, giving them the opportunity to look and feel confident in the work place. Since their launch last September, I have been a personal fan of the Willow & Thread brand and have picked up some great stylish work pieces like this vest that I pair with everything!

To celebrate women in the workplace, Willow & Thread is launching a campaign inspired by real-life, contemporary working women to demonstrate how the #POWEROFSTYLE can have an impact on the woman you want to become. Starring four stylish muses, the campaign features some of Canada’s professional workingwomen in a short film filled with real girl talk, advice and guidance on how what the power of style means to them.

This is something all women can relate to, so join the discussion with #PowerofStyle and head to Reitmans.com for more info!

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